Building Relationships with Subscribers: Welcome Email Series
Building relationships with your audience is essential to achieve success as a company or organization. The best way is to start with a well-designed welcome email series. A welcome email series is sent out when a new person subscribes to your email list. It is a fantastic way to introduce your brand to subscribers, build […]
Maximizing the Value of Your Content
Content is king in today’s fast-paced digital world, but keeping up with the demand for fresh and relevant content can take time and effort. However, you can still make the most out of your content by repurposing it. Repurposing content is transforming existing content into a new format to reach a new audience or presenting […]
How to Stop Managing and Start Leading, an Interview with Richard Levene
I recently had the opportunity to interview Richard T. Levene, founder of Dignity Leadership Consulting and Master’s of Science holder in Leadership & Change from St. Edward’s University in Austin, TX. Rich has spent over 25 years studying how people work together and is passionate about leadership development and improvement. During our author interview, Rich […]
Public Relations Tools: Strategic Communication
Effective communication is essential for success in today’s fast-paced and highly competitive business landscape. A necessary tool for achieving this is public relations, or PR. Public relations is the practice of strategic communication through which an organization manages its relationship with its stakeholders. This can include brand management, media relations, crisis management, and more. Why […]
A Passion for History, Interviewing Steve Jackson
Steve Jackson is the author of Think Twice… About Teaching and Millennial History. Both books have root in his career, 35 years of teaching history. First, Think Twice… is a sort of memoir, a warning to those who may be entering the teaching profession. It is a book about Jackson’s negative experience in the education industry. Millennial History is an educational book, […]
How to Grow an Email List
Business email lists are one of a company’s most valuable assets. They allow you to communicate directly with your target audience, build relationships, and promote your brand. Creating an email list can be challenging, especially if you’re just starting. This article will share strategies to grow your email list and maximize your marketing efforts. Offer […]
Press Release San Diego Publicist Paula Margulies Releases New Guide to Book Promotion
Press Release San Diego Publicist Paula Margulies Releases New Guide to Book Promotion FOR IMMEDIATE RELEASE June 1, 2016 San Diego Publicist Paula Margulies Releases New Guide to Book Promotion, The Tao of Book Publicity San Diego, CA – Book publicist Paula Margulies announces the release of her nonfiction guide, The Tao of Book Publicity: […]
In The Tao of Book Publicity, publicist Paula Margulies outlines the basics of book promotion and explains how the business of publicizing a book works
The Tao of Book Publicity: A Beginner’s Guide to Book Promotion by Paula Margulies Paula Margulies is the owner of Paula Margulies Communications, a public relations firm for authors and artists. She has received numerous awards for her essays and books, including her nonfiction handbook, The Tao of Book Publicity, her historical novel, Favorite Daughter, […]